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Forrester says the biggest AI breakthrough will come from systems that perceive and act in the real world, not humanoid robots.

Forrester urges B2B firms to rethink marketing, sales and metrics as AI agents reshape how buyers search, compare and choose suppliers.

Rakuten International and impact.com have united affiliate and performance marketing assets in a bid to give advertisers clearer measurement and sales links.

Agiloft launches Astra with free AI contract analysis, promising legal, procurement, sales and finance teams data protection and usage-based access.

Ping Identity-backed research says enterprises need stronger runtime controls as autonomous AI agents expose gaps in authorisation and oversight.

SAS adds a private-preview supply chain agent and other AI tools, backed by USD $1 billion investment, for manufacturing, retail and finance.

SAS expands Customer Intelligence 360 with agentic AI tools for marketers, adding specialist agents to streamline journeys, searches and audience work.

SAS marks 50 years by sharpening its push into trusted AI, as Jim Goodnight says the software group's focus remains on governance and accountability.

SAS unveils Quantum Lab for Viya users as a survey finds firms are increasingly worried about practical uses, skills and returns.

SAS has unveiled AI Navigator, a governance service that gives organisations a single view of AI models and agents as scrutiny intensifies.

SAS expands Viya with AI assistants and agentic tools, including Copilot, MCP Server and an accelerator to bring governed AI into workflows.

SAS updates its data management portfolio with cloud-native tools to improve governance, cut data movement and support analytics and AI.

FPT and Intel partner on an AI-driven factory system aimed at boosting throughput, cutting bottlenecks and enabling smarter production decisions.

Q4 unveils AI-native CRM that lets investor relations teams search meeting data, log interactions and prepare briefings through natural language.

DXC unveils OASIS, a managed services model that uses AI agents and human oversight to give enterprises real-time control across legacy IT estates.

GitLab adds Anthropic's latest Claude models to Duo Agent Platform, giving enterprises cloud-based access with governance, compliance and audit controls.

Oracle NetSuite rolls out AI coding skills for developers, aiming to speed custom app building and reduce errors across 25 platforms.

TalentLMS survey finds skills visibility gap at work, as chief executive Dimitris Tsingos says firms have talent but lack insight into it.

Xero expands its Canadian engineering footprint with a Vancouver hub focused on AI, the Accounting Engine and Anthropic integrations.

Minty launches cashback app inside ChatGPT as shoppers increasingly use AI chats to compare products and unlock offers without leaving the conversation.