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SwRI backs youth AI transport contest at Detroit summit

Fri, 20th Mar 2026

Southwest Research Institute has sponsored the 2026 Future Leaders Program at the ITS America Conference & Expo. The programme gives students and young professionals access to an essay competition and a USD $50 registration option.

The initiative is designed to connect early-career entrants with employers in intelligent transportation systems, a field that combines vehicle technology, roadside infrastructure, traffic management software and data analysis.

Under the programme, college students and young professionals are invited to submit essays on how artificial intelligence could change transportation systems in the United States. Entrants are asked to address how AI might contribute to safer, more efficient networks, including emergency response, infrastructure maintenance and system planning.

Winners will present their research directly to industry professionals at the ITS America gathering in Detroit. Past participants in the wider Future Leaders activities have secured internships and jobs through networking at the event.

The student package costs USD $50 and includes access to education sessions, networking activities, refreshments and lunch. It also includes career development sessions in the Transportation Hub, where students can learn about work in connected vehicles, smart infrastructure and mobility data analytics.

Talent pipeline

The programme reflects a broader effort by transport technology groups to widen the recruitment pipeline as the sector looks for engineers, software specialists, data professionals and policy staff who can work across increasingly connected transport systems.

Southwest Research Institute, based in San Antonio, has worked in intelligent transportation systems for more than 28 years. The nonprofit research organisation employs more than 3,200 people and reports annual research volume of USD $966 million.

ITS America, the industry body behind the conference, is using the programme to draw younger participants into a market spanning automated vehicles, connected road infrastructure and digital traffic operations. RX is the event partner for the conference and expo.

"The Future Leaders Program represents our commitment to investing in the next generation of transportation technology leaders," said Laura Chace, President and CEO of ITS America.

"By empowering innovation through programs like this, we're building the workforce of the future that will transform how people and goods move safely and efficiently across our communities."

The essay contest backed by Southwest Research Institute focuses specifically on AI in transport. That theme reflects growing industry interest in using machine learning and data models in traffic operations, fleet management, predictive maintenance and vehicle-to-infrastructure communications.

Detroit provides a natural backdrop for that discussion because of its long ties to the automotive industry and its growing role in mobility testing and connected vehicle work. Students attending the event will be able to view exhibits showing practical uses of transport technology, from roadside communications systems to maintenance tools that analyse data for likely equipment failures.

Multiple tracks

The Future Leaders Programme also includes activities for younger students. Michigan high school students can enter the PAVE Essay Contest and Scholarship Program, which focuses on automated vehicle technology, while Square One Education Network links K-12 students to hands-on STEM projects through its Innovative Vehicle Design work.

This broader structure suggests organisers are creating a pathway that starts at school level and continues through university and early professional life. For employers and research institutions, the value lies in reaching students before they enter the labour market and exposing them to a field that is often less visible than mainstream automotive or software careers.

For students, the appeal is more direct. The lower-cost pass reduces the barrier to entry for those seeking access to conference sessions and informal networking, while the essay format gives entrants a way to demonstrate subject knowledge without building a product or prototype.

Josh Johnson, who leads the Intelligent Transportation Systems Department at Southwest Research Institute, said the essay competition is designed to put new voices in front of established figures in the sector.

"SwRI's partnership creates meaningful opportunities for emerging talent to showcase innovative transportation solutions," said Josh Johnson, Executive Director of SwRI's Intelligent Transportation Systems Department.

"When students present their research at the ITS America Conference & Expo, they engage directly with industry professionals who are building tomorrow's mobility infrastructure."