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Vection signs five-year reciprocal reseller deal with Xerox

Vection signs five-year reciprocal reseller deal with Xerox

Tue, 6th Oct 2026 (Today)
Joseph Gabriel Lagonsin
JOSEPH GABRIEL LAGONSIN News Editor

Vection Technologies has signed a five-year reciprocal reseller agreement with Xerox, giving each company the right to sell selected products from the other's portfolio.

The initial commercial focus is Western Europe.

Reseller rights

Under the non-exclusive agreement, Vection can resell Xerox document and workflow products, while Xerox can offer Vection's Algho AI platform, AI avatars, kiosks, and XR and 3D products to its enterprise customers. The deal does not include committed volumes or minimum revenue commitments.

The first target sectors are manufacturing and defence, healthcare, and retail. Sales, presales, and solution architecture teams from both companies will work together to identify opportunities, with commercial terms set on a deal-by-deal basis.

The combined offer brings together Xerox's content capture, intelligent document processing, and workflow tools with Vection's AI software and customer-facing systems. The products are intended to help organisations turn paper and digital documents into searchable knowledge, automated workflows, and AI-based customer interactions.

Potential uses include customer service, knowledge management, retail execution, and service operations. Unlike a standard supplier-channel relationship, the agreement gives both companies reseller rights rather than placing one solely in a vendor role.

Algho contracts

For Vection, the agreement adds to a recent run of contract wins tied to its Algho AI business. It entered FY27 with more than $10.6 million in new contracted value after the close of the previous reporting period.

That figure includes a USD $3.2 million order from Italian IT services provider Retelit Digital Services and a USD $7.5 million three-year framework agreement with Swiss smart-city company URBANnext. During FY26, Algho AI secured about $5.5 million in contracts across new enterprise sectors.

Recent financial results also showed improved operating performance. Revenue for FY26 rose 14% to $42.1 million, while adjusted EBITDA increased 596% to $3.8 million.

Vection also reported its first positive full-year operating cash flow, at $959,000, compared with an outflow of $3.3 million a year earlier. Gross margin rose from 46.8% to 65.1%.

Joint approach

Xerox said the agreement gives its teams a framework to test how the two product sets can be used together in customer projects.

"Vection's AI and immersive engagement technologies are complementary to Xerox content capture, intelligent document processing, and workflow capabilities," said Alexis Rufus, EMEA Vice President, Digital Services at Xerox.

"These agreements provide our teams with a framework to explore how those capabilities could address specific client needs and support practical, governed applications of AI," added Rufus.

Vection executives described the agreement as a phased commercial arrangement rather than a volume-based distribution commitment.

"These agreements give us a framework to explore opportunities with Xerox where our respective capabilities can complement one another," said Jacopo Merli, Executive Director and Chief Operating Officer of Vection Technologies.

"We are taking a phased approach, evaluating each engagement based on customer needs and commercial fit," added Merli.

In a separate comment, Vection pointed to the role of joint sales and commercial planning in the arrangement.

"We look forward to working with Xerox through a phased, opportunity-led approach that brings together our respective technology and commercial expertise based on specific client needs," said Gianmarco Biagi, Managing Director of Vection Technologies.