Branding stories - Page 3

Skyfire and Cequence Security partner to enable secure, compliant access and transactions for AI agents across digital services globally.

WaveMaker partners with AT&T to launch a mobile app studio enabling influencers to create branded wireless apps swiftly and at scale for their followers.

JLL has launched JLL Design, a global consultancy unifying its design services to enhance delivery across workplace, retail, and hospitality sectors.

Google has launched Lyria, a text-to-music model on its Vertex AI platform, enhancing its generative media capabilities across video, image, speech, and now music.

PlexusAV has appointed Tommy Tran as Global Marketing Manager, aiming to leverage his extensive experience across various industries to enhance its AV-over-IP marketing.

Code & Theory has launched its Enterprise Experience Transformation practice to enhance business content supply chains through AI integration, led by Cory Haldeman.

At the Adobe Summit, Coca-Cola's CEO James Quincey outlined a bold strategy of personalisation to adapt the brand for a changing market, citing innovation and AI as key.

Research by Forrester reveals that insurers are focusing on driving growth and improving customer experience through AI investment and system modernisation by 2025.

Former JWT APAC CEO John Gutteridge has unveiled Soffiah.ai, an AI-powered platform designed to aid small businesses in crafting effective marketing content.

Hexaware Technologies has teamed up with San Francisco Unicorns to enhance fan engagement through digital innovation ahead of the 2026 cricket season.

Key 7 Investment has acquired StoryFile, enhancing its AI-powered video platform's growth potential while concluding its Chapter 11 process.

Instant, an eCommerce retention marketing platform, has secured $18 million in Series A funding, boosting its valuation to over $100 million.

A report reveals that 77% of marketers expect significant rises in content demands by 2025, amid budget pressures and evolving consumer preferences.

Cloudinary has launched Cloudinary 3D, a new platform designed to help eCommerce brands enhance product presentation through immersive 3D and AR experiences.

Adobe has launched a public beta of Project Neo, a tool aimed at simplifying 3D design for users familiar with 2D programmes, enhancing creative workflows.

Radicle Science has won the Nutritional Outlook Best of the Industry 2024 Award, recognising its significant advancements in clinical validation for the nutraceutical sector.

Equativ has unveiled its revamped curation platform, Maestro, enhancing campaign management with new features for superior ad placement and brand safety.

Nasuni has revealed that major retail brands like Patagonia and Mattel are leveraging its platform to meet increased demand during the holiday season.

IntelligenceBank acquires Red Marker to bolster AI-driven marketing compliance, aiming to slash regulatory fines and speed time to market for global brands.

Ah Um has released a new study showing that 65% of business leaders are drawn in by visuals when browsing B2B content.