Capterra stories
As AI transforms search, traditional marketing metrics lose clout, making always-on brand visibility the new make-or-break advantage.
G2's 2026 Best Software Awards show buyer loyalties shifting fast, with 47% new top products and a major shake-up in global rankings.
Small firms expanding remotely face device management chaos, risking compliance crises and productivity loss before AI adoption can begin properly.
Consumers lead change in global spending habits amid economic crisis, attracting to cost-effective offers and novel tech trends.
AI in HR: SMEs need to do more to integrate the technology while addressing concerns of transparency and ethics, according to a Capterra study.
Over a third of Australian companies have made lay-offs in the last year, according to a study by Capterra. Find out more here.
Economic instability and a global pandemic have seen many businesses rapidly digitising and investing in various tech solutions.
Capterra has released the results of a study on first-party data collection, revealing consumer attitudes towards enterprise use of their personal data.
Australian Consumers Value Privacy: Capterra Study Reveals Attitudes towards First-Party Data Collection, Incentives, and Trust.
Chatbots are gaining momentum in the customer service space, but a human touch still unbeatable, according to a new study.
AI will play a growing role in stamping out issues such as recruitment bias, but they don't want to see the human element removed entirely.
SALESmanago has launched its Recommendation Architect tool, enabling marketers to personalise product suggestions, enhancing engagement and boosting revenue growth.
Australian firms are poised for 15% growth in 2025, driven by investments in technology, with 92% planning to maintain or increase software budgets.
A Capterra study reveals 73% of Australian job seekers use AI tools to enhance employability, sparking ethical concerns amid a competitive market.
86% of Australians believe smart city development will improve their lives, reveals a Capterra Australia study.
Influencers are a key ingredient for Australian SMEs' marketing strategies, according to research by B2B software search website Capterra.
Capterra has revealed the results of a study on flexibility in the workplace, and how software could be the crucial tool in the next stage of hybrid working.
Many Australian businesses are concerned about climate change but reluctant to take action to reduce emissions, says study by Capterra.
Almost 90% of Australians subscribe to at least one product or service, with over half only subscribing to streaming platforms, says Capterra study.
More than half of Australians are comfortable with the idea of a completely cashless society, according to new research.
