Customer Loyalty stories
Zendesk to buy Forethought in agentic AI expansion drive
Today
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uc
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digital transformation
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cx
Zendesk moves to buy Forethought, betting on agentic AI agents to resolve most customer issues autonomously across platforms and channels.
AI is key to smarter shelves in the UK retail stores
3 days ago
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data analytics
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digital transformation
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cx
AI‑driven planograms, AR tools and image recognition are reshaping UK store shelves, cutting costly stock gaps and boosting loyalty.
Trust, transformation and the women leading modern client partnerships
Last week
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crm
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digital transformation
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cx
Women in client leadership are quietly transforming creative-tech partnerships, aligning innovation with trust, governance and measurable growth.
From listening to leading: Why the best customer strategies close the loop
Last week
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cx
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martech
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ai
In a world of inbox overload, winning customer strategies turn feedback into visible action, proving listening must lead to trust.
Amperity hires Bridget Perry as chief marketing officer
Last week
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data protection
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digital transformation
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cx
Amperity names seasoned SaaS marketer Bridget Perry as CMO to drive global growth and sharpen its AI-focused customer data platform.
Grafana: Turning data chaos into developer efficiency and CFO savings
Last week
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devops
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data analytics
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siem
Grafana leans on AI-powered observability and Adaptive Telemetry to sharpen developer insight while slashing cloud bills by up to 50%.
Retailers brace for AI search and complex deal discovery
Last week
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digital transformation
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cx
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martech
As shoppers turn to AI search and influencers to hunt deals, retailers race to unify promotions or risk confusion, margin hits and lost loyalty.
Respect through results: Breaking through male-dominated construction with no-code tech
Last week
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crm
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devops
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digital transformation
A tech leader swaps a NASDAQ-100 post for Florida construction, using no-code tools to tame chaos and boost profits by 28%.
Connected packaging becomes boardroom imperative in 2026
Last month
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manufacturing
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data analytics
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digital transformation
Connected packaging sheds its fad status as record executive backing, rising budgets and compliance pressures push it firmly into the boardroom.
Google & Klaviyo deepen AI pact for agentic commerce
Last month
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crm
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digital transformation
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cx
Google and Klaviyo are deepening ties to power AI “agentic commerce”, linking ads, search and RCS messaging to real-time customer data.
Retailers face USD $796bn in losses from returns, shrink
Last month
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data analytics
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digital transformation
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cx
Retailers risk USD $796bn in losses from returns and shrink in 2025, with omnichannel gaps fuelling preventable fraud and abuse.
Firms race to counter fast-evolving AI-driven fraud
Last month
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data analytics
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digital transformation
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fintech
Half of fraud chiefs say fast-changing, AI-powered scams are outpacing their defences, forcing a shift to real-time, adaptive protection.
KnowBe4 appoints Kelly Morgan as Chief Customer Officer
Last month
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cloud security
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cx
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phishing
KnowBe4 appoints former DocuSign executive Kelly Morgan as chief customer officer to steer global client strategy amid rising AI security risks.
AI referrals surge as web traffic falls & costs rise
Last month
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data analytics
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cx
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martech
AI-referred traffic has surged 632% despite overall web visits slipping and rising acquisition costs squeezing digital marketing returns.
Nebula links partner rewards to ESG outcomes at renewal
Last month
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cx
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martech
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partner programmes
Nebula launches an Impact Rewards scheme that ties partner renewal perks to carbon credits, social housing upgrades and service governance.
How Data Quality in Retail Powers Business Outcomes in 2026
Last month
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data protection
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data analytics
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digital transformation
In 2026, retailers win not by owning more data, but by orchestrating trusted, real-time data that powers every decision and experience.
Qualtrics names Jason Maynard CEO to drive AI growth
Last month
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saas
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data analytics
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digital transformation
Qualtrics appoints Oracle veteran Jason Maynard as CEO to spearhead AI expansion and steer its pending USD $6.75 billion Press Ganey deal.
How address validation transforms Shopify deliveries
Last month
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cx
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martech
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commerce systems
Address validation on Shopify cuts failed deliveries, trims shipping costs and boosts loyalty by ensuring accurate, standardised customer data.
Qualtrics names Jason Maynard CEO to drive AI growth
Last month
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data analytics
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digital transformation
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cx
Qualtrics appoints former Oracle executive Jason Maynard as CEO to spearhead AI-driven growth and a USD $6.75 billion Press Ganey deal.
Analytic Partners named Forrester Wave Leader for 2026
Fri, 30th Jan 2026
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cx
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martech
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partner programmes
Analytic Partners named a Leader in Forrester's 2026 marketing measurement Wave after topping current offering and scoring highly on strategy.