Google Analytics Stories - Page 2

Global Stories

Google Analytics stories

Jellyfish names Maria Africa to lead ANZ paid media

Jellyfish names Maria Africa senior director of paid media for Australia and New Zealand as it accelerates AI-driven marketing growth.

By Sean Mitchell • 4 min read • Wed, 17th Dec 2025

Data Analytics

Opal drives record AI adoption in marketing, boosts workflow scale

Optimizely's AI platform Opal hits record use, enabling 10,000 daily marketing actions across 50+ countries, boosting campaign speed and personalisation globally.

By Jed Nykolle Harme • 4 min read • Wed, 1st Oct 2025

Data Analytics

Optimizely unveils platform to streamline AI agent workflows

Optimizely launches a new platform to streamline AI agent workflows, enabling marketers to automate tasks, build custom agents, and integrate third-party tools seamlessly.

By Jed Nykolle Harme • 3 min read • Thu, 11th Sep 2025

Data Analytics

Canva leverages Snowflake to scale B2B growth & personalisation

Canva uses Snowflake AI Data Cloud to accelerate B2B growth, personalise user experiences, and support global expansion with over 230 million monthly users.

By Sean Mitchell • 3 min read • Tue, 3rd Jun 2025

Data Analytics

Google launches AI-powered advertising upgrades for marketers

Google launches AI-powered tools to transform ad creation, bidding and campaign management, making digital advertising more effective and efficient globally.

By Jed Nykolle Harme • 5 min read • Thu, 22nd May 2025

Virtualisation

OVHcloud launches all-in-one data platform for analytics & AI

OVHcloud launches its Data Platform, a cloud service enabling organisations to analyse data with AI while ensuring compliance, cost control, and data sovereignty.

By Shannon Williams • 3 min read • Thu, 24th Apr 2025

Data Analytics

Zendesk appoints Shashi Upadhyay as AI strategy leader

Zendesk has appointed Shashi Upadhyay as its new President of Product, Engineering, and AI, charged with driving growth in customer and employee services.

By Imee Dequito • 2 min read • Wed, 11th Dec 2024

Data Analytics

Netcore Cloud expands collaboration with Google Cloud AI

Netcore Cloud has expanded its partnership with Google Cloud to enhance AI-driven customer engagement, aiming to double annual recurring revenue by 2027.

By Imee Dequito • 3 min read • Wed, 20th Nov 2024

Data Analytics

Kingfisher adopts Fivetran to boost data operations

Kingfisher has chosen Fivetran to optimise its data operations across eight countries, dramatically reducing manual tasks and enhancing customer experience.

By Kaleah Salmon • 3 min read • Fri, 11th Oct 2024

Data Analytics

Kaspersky detects over 38 billion web trackers in 2024

Kaspersky reports over 38 billion instances of web trackers harvesting user data in 2024, averaging one million detections per day.

By Sean Mitchell • 3 min read • Tue, 8th Oct 2024

Data Analytics

Cloudflare report reveals rising DDoS attacks & API risks

Cloudflare's 2024 State of Application Security Report reveals soaring DDoS attacks, exploited zero-day vulnerabilities, and escalating supply chain risks.

By Shannon Williams • 3 min read • Wed, 26th Jun 2024

Data Analytics

Databricks launches LakeFlow to streamline data engineering

Databricks launches LakeFlow to streamline data engineering with scalable connectors, real-time processing, and automated data pipelines, aiming to democratise data and AI.

By Catherine Knowles • 3 min read • Fri, 14th Jun 2024

Data Analytics

Google unveils major AI enhancements at Marketing Live 2024

At Google Marketing Live 2024, major AI advancements promised to revolutionise advertising, including optimised Performance Max campaigns, generative AI image tools, and enhanced media transparency.

By Sean Mitchell • 4 min read • Thu, 23rd May 2024

Unified Communications

VIAVI & Optiva announce tech innovations for Mobile World Congress

VIAVI Solutions and Optiva set to launch pioneering technologies and stimulate regulatory dialogues at the upcoming Mobile World Congress, highlighting a shift towards 6G, AI regulations and fully automated networks.

By Sean Mitchell • 3 min read • Tue, 30th Jan 2024

Stories from Other Regions

Google Analytics stories

DevOps

Manchester summit explores AI, data & creativity in marketing

Over 100 marketing leaders convened in Manchester to explore AI, data, and creativity shaping the future of marketing technology in 2026.

By Sean Mitchell • 3 min read • Fri, 21st Nov 2025

Data Analytics

Google unveils AI tools for smarter ads & analytics insights

Google has launched Ads Advisor and Analytics Advisor, AI tools using Gemini models to help marketers optimise campaigns and gain insights on Ads and Analytics.

By Melania Watson • 4 min read • Thu, 13th Nov 2025

Data Analytics

Rivery expands UK partnerships to boost GenAI-powered data apps

Rivery expands its UK partnerships and launches Rivery Copilot, aiming to speed up the creation of GenAI-powered data pipelines by 30 times.

By Catherine Knowles • 3 min read • Thu, 19th Sep 2024

Data Analytics

AI investment surges among European startups despite challenges

Report reveals 68% of European tech startups are leveraging AI, with investments in emerging technologies like ML and 5G shaping the future landscape.

By Shannon Williams • 3 min read • Fri, 14th Jun 2024