IT Brief US - Technology news for CIOs & IT decision-makers
United States

Motorsport Stories

American Stories

Motorsport stories

Global Stories

Motorsport stories

Game review: MotoGP 26 (Xbox Series X)
Gaming

Game review: MotoGP 26 (Xbox Series X)

Players get more realism and a stronger career mode, but Xbox Series X owners may find MotoGP 26 feels too similar to last year’s release.

By Damian Seeto • 5 min read • Last week
Infobip & TGR Haas launch AI fan companion RaceMate
Customer Relationship Management

Infobip & TGR Haas launch AI fan companion RaceMate

Fans of TGR Haas can now get live race data and quizzes in chat as Formula One teams race to deepen digital loyalty.

By Sean Mitchell • 3 min read • Last week
Cognizant named Aston Martin F1 Global AI Services partner
Customer Relationship Management

Cognizant named Aston Martin F1 Global AI Services partner

The deal should help Aston Martin turn race data into quicker decisions and better fan management as AI becomes central to its operations.

By Catherine Knowles • 4 min read • This month
Mercedes-AMG PETRONAS F1 Team upgrades to TeamViewer ONE
Human Capital Management

Mercedes-AMG PETRONAS F1 Team upgrades to TeamViewer ONE

The switch is meant to cut downtime and sharpen data flows across factory, office and trackside operations under Formula 1's cost cap.

By Joseph Gabriel Lagonsin • 4 min read • Last month
Iron Mountain wins Google Cloud award for media archives
Storage

Iron Mountain wins Google Cloud award for media archives

AI search and digitisation are helping media owners turn ageing archives into usable assets, with Iron Mountain recognised by Google Cloud.

By Sofiah Nichole Salivio • 4 min read • Last month
Racing Bulls simulator launches in Cherry Edition livery
Partner Programmes

Racing Bulls simulator launches in Cherry Edition livery

Collectors can now buy a motion simulator mirroring Racing Bulls’ one-off Suzuka cherry blossom livery, as teams seek fresh merchandise revenue.

By Kaleah Salmon • 3 min read • Last month
Inside Wialon's Partner Challenge: How telematics went off road at Dakar Rally
Unified Communications

Inside Wialon's Partner Challenge: How telematics went off road at Dakar Rally

Wialon took 12 top partners from 12 countries off road at the Dakar Rally, turning desert telematics into a high-stakes team challenge.

By Aliaksandr Kuushynau • 5 min read • Tue, 17th Mar 2026
How Formula 1 turns data & cyber security into speed
Firewalls

How Formula 1 turns data & cyber security into speed

At Albert Park, F1 insiders reveal how sharper data use, tighter security and resilience planning combine to unlock race-winning performance.

By Shane Hill • 5 min read • Mon, 16th Mar 2026
Keeper & Williams F1 launch identity-first security push
Data Protection

Keeper & Williams F1 launch identity-first security push

Keeper Security has kicked off a global identity-first cybersecurity campaign as it enters a third season backing the Atlassian Williams F1 team.

By Catherine Knowles • 3 min read • Wed, 11th Mar 2026
Xiaomi reveals Vision Gran Turismo electric hypercar
Gaming

Xiaomi reveals Vision Gran Turismo electric hypercar

Xiaomi enters Gran Turismo's Vision project with an electric hypercar concept, blending radical aero tricks and game-ready digital flair.

By Sean Mitchell • 4 min read • Thu, 5th Mar 2026
Octave tech to drive Racing Bulls' asset operations
Manufacturing

Octave tech to drive Racing Bulls' asset operations

Octave signs multi-year deal to power Racing Bulls' asset operations with Attune software, targeting reliability gains across F1 season.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 4th Mar 2026
Oracle extends AI-driven title deal with Red Bull Racing
Data Analytics

Oracle extends AI-driven title deal with Red Bull Racing

Oracle renews and deepens its title partnership with Red Bull Racing, putting AI at the heart of F1 strategy ahead of sweeping 2026 rules.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 27th Feb 2026
Oracle Red Bull extends AI partnership ahead of 2026
Data Analytics

Oracle Red Bull extends AI partnership ahead of 2026

Oracle Red Bull Racing extends its AI-heavy Oracle title partnership to power strategy, simulations and hybrid engine work for F1's 2026 era.

By Sofiah Nichole Salivio • 4 min read • Fri, 27th Feb 2026
McLaren extends Dell tech deal to power F1 data push
Storage

McLaren extends Dell tech deal to power F1 data push

McLaren extends its long-running Dell tech deal to boost AI-driven data, simulations and race strategy across its factory and F1 trackside ops.

By Joseph Gabriel Lagonsin • 4 min read • Wed, 18th Feb 2026

Stories from Other Regions

Motorsport stories

Logitech G unveils RS H-Shifter for serious sim racers
Gaming

Logitech G unveils RS H-Shifter for serious sim racers

Logitech G's RS H-Shifter brings a durable, seven-speed manual gearbox feel to serious sim racers on PC, PlayStation and Xbox.

By Sofiah Nichole Salivio • 3 min read • Wed, 18th Mar 2026
Revolut unveils titanium Audi F1 card for fans in Australia
Fintech

Revolut unveils titanium Audi F1 card for fans in Australia

Revolut launches titanium Audi F1 card in Australia for AUD $209.99, bundling fan rewards, events and a new 'Overtake' ad campaign.

By Karen Joy Bacudo • 4 min read • Wed, 4th Mar 2026
Hexagon tech powers Red Bull Ford's 2026 F1 engine build
Manufacturing

Hexagon tech powers Red Bull Ford's 2026 F1 engine build

Hexagon metrology tech underpins Red Bull Ford's first in-house F1 power unit as the team targets micron-level precision for 2026.

By Kaleah Salmon • 4 min read • Thu, 19th Feb 2026