Photoshop stories
Retailers can now help brands launch ads faster as Adobe ties its GenStudio software to commerce media networks and customer data.
Creative workflows could become up to twice as fast, as Adobe embeds NVIDIA's RTX Spark into Photoshop, Premiere Pro and Substance 3D.
Privacy-focused local AI agents are moving on-device, as Nvidia and Microsoft add security controls and wider app support to Windows PCs.
More than 1,000 games and apps now support Nvidia's RTX features, as the chipmaker also readies a new compact PC design for AI tasks.
A$100 price rise may sting, but the M5 model still offers all-day battery life, strong performance and more storage for buyers.
Creative professionals can now use Claude inside Adobe, Blender and Ableton to automate tasks, search docs and move work between apps.
Creative teams may face faster turnaround but heavier output demands as Adobe’s Firefly AI Assistant automates multi-step work across its apps.
The tool could save creators time by handling multi-step edits across Photoshop, Premiere and other Adobe apps, while keeping files editable.
Public beta will let creators direct Photoshop, Premiere and Lightroom tasks in plain language, as Adobe expands Firefly with new editing tools.
Adobe has opened Firefly Custom Models to public beta, letting creators train image generation on their own styles while unifying AI tools.
Adobe is baking chat-style AI assistants into Photoshop and Firefly, letting users edit and generate images simply by describing changes.
Adobe is offering eligible Firefly subscribers unlimited AI image and video generations across web, mobile and Boards until 16 March.
Adobe broadens Firefly Foundry with major Hollywood deals, pitching brand-safe generative AI tools for film, TV and immersive content.
Adobe expands Firefly with prompt-based video edits, browser editor, partner models and a promo offering unlimited AI generations for some.
Adobe integrates Google's Gemini 3 Nano Banana Pro AI into Firefly and Photoshop, offering Creative Cloud users enhanced image generation and editing options.
Adobe strengthens its AI strategy by blending proprietary and partner models with hybrid agentic tools to enhance creative workflows and platforms.
Bosch blends AI with human creativity under Sebastian Schwartze, transforming marketing, design, and innovation across the company while stressing care and ethics.
Adobe's Firefly aims to transform content creation by automating workflows, helping brands personalise and scale visual content rapidly across channels.
Business users get a premium 1kg laptop with all-day battery life, stronger-than-expected graphics and robust security for modern workloads.
Adobe will give millions of students across India free access to AI-powered Photoshop, Firefly and Acrobat via 15,000 schools and 500 colleges.
