Social Media stories
As AI shifts routine production in-house, only 28% of B2B marketing leaders now expect agency budgets to rise over the next year.
His World Cup antics drew 43% positive US social sentiment, putting Erling Haaland ahead of Lionel Messi and Cristiano Ronaldo online.
Small businesses can now automate website, reporting and email tasks as team.blue rolls out AI across four brands on European infrastructure.
Travel brands may need to win confidence, not just attention, as 60% of Asia-Pacific consumers say they feel sure about choosing a destination.
The findings suggest luxury brands face an industrial counterfeit trade on TikTok, with 4,904 suspect videos drawing more than 2.2 million views.
Partners will get more co-marketing tools and training as Barracuda seeks to help MSPs win customers and speed sales.
Regional trade messaging for ASEAN 2027 will be handled by a new agency team as Singapore prepares to lead the bloc's economic agenda.
The awards aim to widen Māori access to tech careers by funding study, mentoring and business links for 18- to 25-year-olds.
Digital fatigue and scam fears are helping keep posted letters credible, with 78% wanting important government messages by mail.
Canadians could soon get clearer warnings on chatbots and synthetic content as Ottawa weighs rules to track serious AI incidents and agentic tools.
Six in ten Australians now act on products they see on social platforms, underscoring a shift in how brands must win buyers online.
The publisher is stepping up its digital push as Bruce Levine takes charge of technology and product to speed new audience services.
Advertisers can now screen out low-value synthetic media before bidding, as Channel Factory says 21% of social feeds is AI slop.
A quarter of Southeast Asian shoppers now use generative AI, but friends, family and online reviews still carry more weight at checkout.
New AI rules could reshape data centre investment and copyright battles, but Labor must still turn Anthony Albanese's promises into action.
Advertisers paid a premium to reach Australia's World Cup audience as content on Tony Popovic drew 23.5 times more bidding than pre-tournament levels.
Brands are still relying on people for nearly half of social interactions, highlighting the limits of automation in customer-facing moderation and replies.
Diners in Sydney now have a new way to find venues, while operators can tap first-party data and commission-free bookings.
Scammers are exploiting grief-driven sharing with fake death posts that can spread malware, harvest data and build rogue audiences.
The North London club generated GBP £37.7 million from Instagram in early 2026, widening the gap over rivals and boosting commercial clout.
