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Taboola research shows demand for agentic AI tools
Artificial Intelligence

Taboola research shows demand for agentic AI tools

Four in five advertisers would shift spend to the open web if agentic AI tools matched search and social performance, Taboola's survey found.

By Sean Mitchell • 4 min read • Fri, 15th May 2026
Taboola launches Realise+ with agentic AI for advertisers
Marketing Technologies

Taboola launches Realise+ with agentic AI for advertisers

Advertisers could shift more performance budgets to the open web as Taboola adds real-time budget allocation and AI campaign tools.

By Joseph Gabriel Lagonsin • 5 min read • Sat, 25th Apr 2026
Taboola predicts five trends reshaping travel marketing
Data Protection

Taboola predicts five trends reshaping travel marketing

Taboola forecasts 2026 travel marketing will hinge on personalisation, mobile-first booking, creator content, social search and first-party data.

By Catherine Knowles • 4 min read • Mon, 9th Mar 2026
Taboola names Krishan Bhatia first chief business officer
Marketing Technologies

Taboola names Krishan Bhatia first chief business officer

Taboola appoints former Amazon and NBCUniversal executive Krishan Bhatia as its first chief business officer to lead global sales and partnerships.

By Mark Tarre • 4 min read • Fri, 20th Feb 2026
Reach adopts Taboola AI engine to power site search
Marketing Technologies

Reach adopts Taboola AI engine to power site search

Reach is rolling out Taboola's DeeperDive AI answer engine across titles including the Express and Daily Star to power on-site search.

By Mark Tarre • 4 min read • Fri, 6th Feb 2026
Study finds AI ads rival humans when visuals build trust
DevOps

Study finds AI ads rival humans when visuals build trust

AI-made ads can now rival human creative, with trust-building visuals such as clear faces lifting click-through rates in large-scale study.

By Mark Tarre • 4 min read • Thu, 29th Jan 2026
Taboola expands Realise platform, unlocking new ad inventory & AI
Marketing Technologies

Taboola expands Realise platform, unlocking new ad inventory & AI

Taboola expands its Realise platform, offering advertisers new display ad inventory across major publishers like TIME and USA TODAY via AI-driven tech.

By Catherine Knowles • 3 min read • Thu, 16th Oct 2025
Taboola's Realise adds AI upgrades, boosts results for advertisers
Customer Experience

Taboola's Realise adds AI upgrades, boosts results for advertisers

Taboola's Realise platform adds Generative AI upgrades, helping advertisers boost campaign performance beyond search and social channels by up to 34%.

By Catherine Knowles • 3 min read • Thu, 25th Sep 2025
CyberArk strengthens leadership with Omer Grossman & Ariel Pisetzky
Digital Transformation

CyberArk strengthens leadership with Omer Grossman & Ariel Pisetzky

CyberArk appoints Omer Grossman as Chief Trust Officer and Ariel Pisetzky as Chief Information Officer to boost leadership and drive growth strategies.

By Melvin Hipolito • 3 min read • Thu, 18th Sep 2025
Five key marketing trends to shape fashion & beauty in 2025
Customer Experience

Five key marketing trends to shape fashion & beauty in 2025

Taboola reveals five marketing trends shaping fashion and beauty in 2025: authenticity, social commerce, inclusivity, AR, and sustainability drive consumer choices.

By Shannon Williams • 4 min read • Thu, 14th Aug 2025
Taboola advises SMBs on strategies for Amazon Prime Day 2025 success
DevOps

Taboola advises SMBs on strategies for Amazon Prime Day 2025 success

Taboola advises SMBs to prepare early and use targeted strategies to succeed in Amazon Prime Day 2025, running from 8-14 July as a four-day event.

By Shannon Williams • 5 min read • Wed, 9th Jul 2025
Five key trends reshaping eCommerce marketing for 2025 revealed
Data Analytics

Five key trends reshaping eCommerce marketing for 2025 revealed

Ecommerce marketing is set to evolve in 2025 with five key trends, including AI personalisation, mobile commerce, social media sales, data-driven automation, and SEO advances.

By Shannon Williams • 5 min read • Thu, 3rd Jul 2025
Taboola unveils DeeperDive to help publishers monetise AI search
Network Infrastructure

Taboola unveils DeeperDive to help publishers monetise AI search

Taboola launches DeeperDive, an AI answer engine on publisher sites, helping monetise content and boost user engagement amid rising AI search challenges.

By Catherine Knowles • 4 min read • Thu, 12th Jun 2025
Taboola launches Predictive Audiences to boost ad targeting
Marketing Technologies

Taboola launches Predictive Audiences to boost ad targeting

Taboola has unveiled Predictive Audiences, an AI-powered tool on its Realize platform to boost ad targeting and improve conversion rates for advertisers.

By Catherine Knowles • 4 min read • Fri, 6th Jun 2025

Stories from Other Regions

Taboola stories

Taboola says DeeperDive nears 7 million monthly users
Marketing Technologies

Taboola says DeeperDive nears 7 million monthly users

Adoption of Taboola’s AI Q&A tool is accelerating as publishers seek to hold readers on-site and monetise search habits reshaped by generative AI.

By Joseph Gabriel Lagonsin • 4 min read • Thu, 9th Apr 2026
Taboola appoints Chris Blight as UK Advertising Sales Director
Marketing Technologies

Taboola appoints Chris Blight as UK Advertising Sales Director

Taboola appoints Chris Blight as UK Advertising Sales Director to lead Realise platform's strategic sales and expand its advertiser base amid UK team growth.

By Jed Nykolle Harme • 3 min read • Mon, 1st Sep 2025
Creativity4Better unveils Milan debut with global leaders
Clean technologies

Creativity4Better unveils Milan debut with global leaders

Creativity4Better will hold its first Italian event, Nuance in a Polarized World, on 2 October 2025 in Milan with global leaders and masterclasses.

By Kaleah Salmon • 4 min read • Wed, 18th Jun 2025