Retail media stories
As the retail landscape continues to evolve, brands that embrace retail media as an integral part of their marketing strategy will gain a competitive edge.
Ad tech platform TripleLift has announced Joyce Liu as its new CFO. Liu will lead financial operations as the company expands its audience targeting.
ShopFully appoints Brendan Straw as new Country Manager for Australia to drive digitalisation of paper catalogues and transform local media strategy.
Advertisers can now reach 1.6 million New Zealanders a fortnight as oOh! expands its shopping centre network to 50 sites.
Advertisers gain access to four more New Zealand shopping centres as the deal lifts oOh!media's retail network to 43 centres nationwide.
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